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“Don’t feel like you’re losing just because someone else is winning.”
_{- Rachel Cruze}

Let's Talk: What do you do when paid ads stop paying off?

Paid ads used to work. Now the cost per click keeps climbing and conversions keep slipping. This week's experts weigh in.

The founder skill nobody talks about when scaling a business

When we talk about scaling a business, the conversation usually centres around growth: more customers, more revenue, more people, better technology.

Fair Work's compliance crackdown just got bigger, is your business ready?

Underpayment often isn't deliberate, but it's always expensive. Gazelle Kalk breaks down where the risk really starts and how to catch it early.

Australia leads on AI ROI, so why don't employees trust it?

Australian leaders are racing ahead with AI while staff hold back. New research shows why the trust gap keeps widening.

Engagement is easy to mistake for pipeline. On Sep 30, watch how a founder turns LinkedIn content into real outreach. Live. You'll walk away with a repeatable system: what to post, who to reach out to, and how to sequence it. 

Eligible startups also get the LinkedIn-to-Leads Toolkit: ad credits, Apollo, Captions, and HubSpot's Prospecting Agent.

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More AI tools →

Parallel, Turbopuffer, and Wordsmith run their entire GTM motion on Attio, with agents that chase every buying signal, build pipeline, and move deals forward, 24/7.

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We’re always looking for fresh, practical insights from founders, operators, and experts who live and breathe business. If you have a story, a lesson, or a strong opinion to share, we’d love to hear from you.

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