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“Without strategy, content is just stuff, and the world has enough stuff.”
_{- Ann Handley}

The AI jobs debate has a twist, and it's good news for some grads

Is AI locking young Australians out of work? SEEK's latest job ad analysis says the picture is far more mixed than the headlines suggest.

It's R U OK? Day. Here's how to actually ask a struggling employee

Missed rent, mood swings, going quiet at work: R U OK?'s Lach Searle outlines the subtle signs a staff member may be under financial strain.

Direct offshore hiring: a practical guide for Australian professional services firms

For an Australian professional services firm, adding capacity is not simply a matter of finding another pair of hands.

Why "Vanity Metrics" are quietly bankrupting Australian small businesses

I've sat across from too many business owners who had a thriving Instagram and a business that was quietly going under.

AI made PMs faster. Multiplayer mode is still broken.

A PM can summarize research, draft a PRD, and mock up a prototype before lunch. The hard part starts when the team has to decide what actually gets built.

Jira Product Discovery gives product teams one place to capture insights, prioritize ideas with consistent frameworks, and build living roadmaps stakeholders can rally around.

And because it’s connected to Jira, the context behind every decision stays with the work—so developers and their agents know not just what to build, but why.

AI helps PMs move faster. Jira Product Discovery helps the whole team build with confidence.

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Ava is the first AI BDR to run outbound end to end, finding leads or ingesting your CRM accounts, sending personalized emails on your reps' behalf, and booking meetings, autonomously or on copilot. She runs outbound for DoorDash and Grammarly. She's SOC 2 Type II audited, SSO and GDPR ready.

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